BeneTrends

Brand, Photography, Digital, Print

BeneTrends, Inc. created a program that allows individuals to invest their 401K and retirement funds… in themselves! Branded on the ability for entrepreneurs to grow and prosper with funds they’ve already earned, we dubbed it the Rainmaker Plan. We even mailed rain sticks – hand-made in Africa to create the soothing sound of showers – to potential channel partners. We had a 90% acceptance rate on our follow-up calls, and everyone remembered our package. When you can make it rain in an accountant’s office, you’ve created some real juju.