As of late, I’ve been overcome by the power of words.
The current political environment and the division of our country are driven by words.
The holiday shopping season and the frenzy that ensues is created with words.
The rise of the sale of Internet products: words.
The coaching and consulting that has become so prevalent in our society: more words.
Performance reviews, TED Talks, sales pages, op eds, podcasts, elevator speeches, LinkedIn profiles, Tweets, emails, stand-up comedy, and angry rants in the comment section of news blogs: all words.
Most of us have told our children at some point or another that words are just words. “Sticks and stones” and all of that.
But I’m of a different mindset.
I’ve always been moved by the power of the perfectly precise word. Or the carelessly chosen one.